What is Diduenjoy?
Diduenjoy is a platform specialized in customer experience and satisfaction management. It enables businesses to collect real-time feedback through personalized and automated surveys, providing valuable insights to enhance customer engagement and loyalty.
Why connect Diduenjoy with Scal-e?
Integrating Diduenjoy with Scal-e Customer Data Platform (CDP) offers numerous benefits by centralizing and leveraging customer feedback efficiently. By combining satisfaction data with the marketing and transactional data available in Scal-e, businesses can refine their personalization and engagement strategies.
Benefits of the Integration
- Centralized customer data: Unify survey feedback with existing customer profiles in Scal-e for a complete and unified view.
- Advanced segmentation: Utilize NPS, CSAT, or CES scores to create dynamic segments based on customer satisfaction.
- Marketing automation: Trigger personalized campaigns based on customer responses (e.g., re-engaging dissatisfied customers, rewarding promoters).
- In-depth analytics: Consolidate feedback with other data sources to gain a better understanding of customer behavior and expectations.
- Customer journey optimization: Identify and improve friction points in the customer experience using the insights gathered.
How to integrate Diduenjoy with Scal-e?
The integration can be performed in several ways, depending on business needs and available technical resources:
- Native connector: Scal-e provides a standard connection with Diduenjoy to automatically retrieve survey responses and link them to customer profiles.
- REST API: Businesses can use Diduenjoy and Scal-e APIs to synchronize data in real time or in batches.
- File import: A simpler approach involves periodically importing data via CSV or JSON files.
- Webhooks and automation: Configure webhooks to automatically send survey responses to Scal-e as soon as a customer completes a form.
Use Cases
1. Customer Retention and Churn Prevention
- Detect dissatisfied customers through low NPS scores and trigger a retention campaign.
- Send personalized follow-ups to resolve negative experiences and prevent churn.
2. Loyalty Program Optimization
- Reward satisfied customers based on their feedback and encourage referrals.
- Adjust loyalty program rewards based on evolving customer satisfaction trends.
3. Customer Experience Enhancement
- Identify recurring pain points and take corrective actions.
- Measure the impact of improvements by continuously tracking satisfaction scores.
Frequently Asked Questions
How long does it take to integrate Diduenjoy with Scal-e?
The integration duration depends on the chosen method. A native connector can be set up quickly, while API-based custom integration may take longer depending on complexity.
Is the data updated in real time?
Yes, if the API or webhooks are used, data can be synchronized in real time. Otherwise, updates can be scheduled at regular intervals.
What are the costs associated with this integration?
Costs vary depending on the chosen integration method and specific business requirements. Contact Scal-e or Diduenjoy for detailed pricing information.
Is this integration scalable as our business grows?
Yes, Scal-e and Diduenjoy are designed to scale with your business needs, supporting large volumes of customer feedback and advanced segmentation.