{"id":998,"date":"2021-07-05T08:29:01","date_gmt":"2021-07-05T08:29:01","guid":{"rendered":"http:\/\/gpiutbm.cluster023.hosting.ovh.net\/customer-retention\/"},"modified":"2023-06-15T08:24:12","modified_gmt":"2023-06-15T08:24:12","slug":"retention-client","status":"publish","type":"page","link":"https:\/\/scal-e.com\/fr\/retention-client\/","title":{"rendered":"R\u00e9tention Client"},"content":{"rendered":"<section class=\"c-text-image\">\n  <div class=\"c-text-image__row --reverse\">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/fidelite-7-e1652956270797.png\" alt=\"Fid\u00e9lit\u00e9 \"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Fid\u00e9lit\u00e9 <\/h2>\n      <div class=\"c-text-image__text \">\n        <p><strong>Le module fid\u00e9lit\u00e9<\/strong> permet de r\u00e9compenser vos clients \u00e0 travers la mise en place de programmes de fid\u00e9lit\u00e9, parrainage ou animation<\/p>\n<ul>\n<li><strong>G\u00e9n\u00e9rez des points &amp;<\/strong> <strong>avantages<\/strong> : coupon, voucher, code promo, cagnottage &#8230; ou attribuez-les, ex : Utility token, NFT<\/li>\n<li class=\"_04xlpA align-start para-style-body direction-ltr\"><strong>Burnez <\/strong>en mode asynchrone ou temps r\u00e9el, sur des \u00e9v\u00e9nements online, offline et onchain<\/li>\n<li class=\"_04xlpA align-start para-style-body direction-ltr\"><strong>Fid\u00e9lisez <\/strong>en mode multi-marques, multi-segments, multi-pays <strong>gr\u00e2ce \u00e0 des programmes statutaires<\/strong><\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row \">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/Preference-center-6-e1652956392127.png\" alt=\"Centre de pr\u00e9f\u00e9rences\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Centre de pr\u00e9f\u00e9rences<\/h2>\n      <div class=\"c-text-image__text \">\n        <p class=\"_04xlpA direction-ltr align-end para-style-body\"><span class=\"JsGRdQ\"><strong>Le module centre de pr\u00e9f\u00e9rences<\/strong> facilite la mise en place de centres de pr\u00e9f\u00e9rences : th\u00e9matiques, r\u00e9currence et canaux pr\u00e9f\u00e9r\u00e9s<br \/>\n<\/span><\/p>\n<ul>\n<li><strong>Conservez vos contacts<\/strong> lors d&rsquo;une demande de d\u00e9sinscription tout en respectant la RGPD<\/li>\n<li><strong>Collectez des informations qualifi\u00e9es<\/strong> directement de vos clients<\/li>\n<li><strong>Ajustez vos communications et vos offres<\/strong> gr\u00e2ce aux pr\u00e9f\u00e9rences clients<\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row --reverse\">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/forms-4-e1652956286520.png\" alt=\"Formulaires &#038; NPS\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Formulaires &#038; NPS<\/h2>\n      <div class=\"c-text-image__text \">\n        <p class=\"_04xlpA direction-ltr align-end para-style-body\"><span class=\"JsGRdQ\"><strong>Le module formulaire<\/strong> permet d&rsquo;\u00e9diter et d&rsquo;h\u00e9berger des formulaires, questionnaires et NPS \u00ab\u00a0dynamiques\u00a0\u00bb.<\/span><\/p>\n<ul>\n<li class=\"_04xlpA direction-ltr align-end para-style-body\"><span class=\"JsGRdQ\"><strong>Enrichissez vos donn\u00e9es clients<\/strong> gr\u00e2ce \u00e0 la connexion native et en temps r\u00e9el avec la CDP<\/span><\/li>\n<li><strong>H\u00e9bergez<\/strong> des pages, collecte et envoi d&rsquo;informations s\u00e9curis\u00e9es<\/li>\n<li><strong>\u00c9ditez des formulaires HTML<\/strong> en mode Drag &amp; Drop ou import de kit HTML de formulaires externes<strong><br \/>\n<\/strong><\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-icons-inline c-icons-inline--fullimage -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">R\u00e9tention client<\/div>\n    <h2 class=\"-width-small\">Une exp\u00e9rience client enrichie<\/h2>\n    <div class=\"o-heading__subtitle\">R\u00e9compensez vos membres en fonction de leurs parcours et interactions avec votre marque<\/div>\n  <\/div>\n\n    <div class=\"c-icons-inline--fullimage__list\">\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Animation &#038; parrainage\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Animation &#038; parrainage<\/h4>\n    <div class=\"o-list-icon__subtitle\">Fid\u00e9lisez de nouveaux clients, en impliquant votre r\u00e9seau et vos membres.<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"API &#038; Connecteur\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">API &#038; Connecteur<\/h4>\n    <div class=\"o-list-icon__subtitle\">Utilisez les donn\u00e9es transactionnelles, relationnelles et comportementales de la CDP.<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"B2B, B2C &#038; B2B2C\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">B2B, B2C &#038; B2B2C<\/h4>\n    <div class=\"o-list-icon__subtitle\">Adaptez vos programmes de fid\u00e9lit\u00e9 \u00e0 vos modes de distribution, communication et suivi des clients.<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Avantage\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Avantage<\/h4>\n    <div class=\"o-list-icon__subtitle\">G\u00e9n\u00e9rez et attribuez des avantages adapt\u00e9s \u00e0 vos membres en fonction de leur statut.<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Online, offline &#038; onchain\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Online, offline &#038; onchain<\/h4>\n    <div class=\"o-list-icon__subtitle\">Unifiez les points &#038; avantages silot\u00e9s dans diff\u00e9rents outils pour harmoniser votre programme.<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Compensation\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Compensation<\/h4>\n    <div class=\"o-list-icon__subtitle\">Facilitez aussi bien le process de burns pour le membre, que de compensation pour les franchis\u00e9s.<\/div>\n  <\/div>\n<\/div>    <\/div>\n      <\/div>\n  \n    <div class=\"c-icons-inline--fullimage__img\"><img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/06\/incentive.png\" alt=\"Une exp\u00e9rience client enrichie\"\/><\/div>\n  \n<\/section>\n\n<section class=\"c-marketing-platform -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">Agile marketing platform<\/div>\n    <h2>Quelques exemples d&rsquo;utilisation<\/h2>\n    <div class=\"o-heading__subtitle\">du domaine R\u00e9tention client<\/div>\n  <\/div>\n  <div class=\"c-marketing-platform__list flex flex--wrap\">\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Token, NFT<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Attribuer des token, NFT en fonction d\u2019\u00e9v\u00e9nements offchain.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Relationnelle &#038; experientielle<\/span><\/div>\n            <div class=\"o-card__detail match-height\">R\u00e9compenser l&rsquo;activit\u00e9 sur les r\u00e9seaux de vos membres : avis, partage &#8230;<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Carte de fid\u00e9lit\u00e9 walletis\u00e9e<\/span><\/div>\n            <div class=\"o-card__detail match-height\">D\u00e9mat\u00e9rialiser votre carte de fid\u00e9lit\u00e9 et transformer le mobile client en canal.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>B2B2C<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Cr\u00e9er une relation directe avec vos clients finaux et collecter des donn\u00e9es.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Compensation<\/span><\/div>\n            <div class=\"o-card__detail match-height\">G\u00e9rer la compensation entre 2 franchis\u00e9s.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Cash back, cagnottage<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Redistribuer plus que des avantages \u00e0 vos membres.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n      <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":11566,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-platform-level2.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-998","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>R\u00e9tention Client - 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