{"id":865,"date":"2021-07-05T08:29:39","date_gmt":"2021-07-05T08:29:39","guid":{"rendered":"http:\/\/gpiutbm.cluster023.hosting.ovh.net\/collecte-et-qualite\/gestion-des-donnees\/"},"modified":"2023-06-15T08:18:47","modified_gmt":"2023-06-15T08:18:47","slug":"gestion-des-donnees","status":"publish","type":"page","link":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/","title":{"rendered":"Gestion des donn\u00e9es"},"content":{"rendered":"<section class=\"c-text-image\">\n  <div class=\"c-text-image__row --reverse\">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/cdp-no-code-2-e1652083833597.png\" alt=\"Customer Data Platform no code\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Customer Data Platform no code<\/h2>\n      <div class=\"c-text-image__text \">\n        <p><span data-contrast=\"auto\"><strong>Le module CDP<\/strong> facilite la mise en place de mod\u00e8les de donn\u00e9e B2B ou B2C gr\u00e2ce \u00e0 ses capacit\u00e9s de virtualisation des donn\u00e9es :<\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\"><strong>Cassez les silos de donn\u00e9es<\/strong> en unifiant et historisant les donn\u00e9es client<br \/>\n<\/span><\/li>\n<li><span data-contrast=\"auto\"><strong>Partagez votre connaissance client<\/strong> aux utilisateurs ou \u00e0 votre \u00e9cosyst\u00e8me IT <\/span><\/li>\n<li><span data-contrast=\"auto\"><strong>S\u00e9curisez l&rsquo;acc\u00e8s aux donn\u00e9es <\/strong>en param\u00e9trant finement les acc\u00e8s ou en localisant la base in situ<\/span><\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row \">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/ETL.png\" alt=\"ETL nativement int\u00e9gr\u00e9 \u00e0 la CDP\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>ETL nativement int\u00e9gr\u00e9 \u00e0 la CDP<\/h2>\n      <div class=\"c-text-image__text \">\n        <p><span data-contrast=\"none\"><strong>Le module ETL<\/strong> offre diff\u00e9rents outils pour collecter vos donn\u00e9es : une API polymorphe, plus de 70 connecteurs, une capacit\u00e9 d&rsquo;import via fichiers plats ou requ\u00eates <\/span><\/p>\n<ul>\n<li><b><strong>Recueillez <\/strong><\/b>des donn\u00e9es h\u00e9t\u00e9rog\u00e8nes, dispers\u00e9es dans de multiples sources de donn\u00e9es<\/li>\n<li><span data-contrast=\"none\"><strong>Normalisez <\/strong>vos donn\u00e9es afin de faciliter les processus de d\u00e9doublonnage et d&rsquo;unification<\/span><\/li>\n<li><span data-contrast=\"none\"><strong>Param\u00e9trez <\/strong>des clefs uniques ou multiples pour faciliter <\/span>la r\u00e9solution d&rsquo;identit\u00e9 et \u00e9viter les doublons<\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n<p><\/p>\n\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row --reverse\">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/06\/DQM-avance\u0301.png\" alt=\"DQM avanc\u00e9 en compl\u00e9ment de l'ETL\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>DQM avanc\u00e9 en compl\u00e9ment de l&rsquo;ETL<\/h2>\n      <div class=\"c-text-image__text \">\n        <p><strong>Le module DQM<\/strong> <strong>avanc\u00e9<\/strong> permet, en compl\u00e9ment de l&rsquo;ETL, de param\u00e9trer un dictionnaire de r\u00e8gles de redressement des donn\u00e9es erron\u00e9es<\/p>\n<ul>\n<li><strong>Am\u00e9liorez <\/strong>l&rsquo;exactitude des segments, scores, &#8230; gr\u00e2ce \u00e0 des donn\u00e9es corrig\u00e9es<\/li>\n<li><strong>Optimisez<\/strong>\u00a0la communication gr\u00e2ce \u00e0 l&rsquo;utilisation de donn\u00e9es enrichies<\/li>\n<li><strong>Mergez<\/strong> vos profils maitres\/esclaves apr\u00e8s avoir pu les redresser<\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-tab\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">Agile marketing platform<\/div>\n    <h2>1 cloud marketing &#038; 3 options d&rsquo;h\u00e9bergement<\/h2>\n    <div class=\"o-heading__subtitle\">Choisissez le mode d\u2019h\u00e9bergement de la plateforme Scal-e ou de la base de donn\u00e9es (BDD) contenant les donn\u00e9es unifi\u00e9es<\/div>\n  <\/div>\n\n  <div class=\"c-tab__container\">\n    <div class=\"flex\">\n      <div class=\"flex__cell u-1\/1 u-1\/2@desktop -col-content\">\n        <img class=\"lazyload c-tab__content-bg\" data-src=\"\/wp-content\/themes\/scal-e\/sources\/images\/backgrounds\/circle-big.png\" alt=\"\"\/>\n        <div class=\"c-tab__box-content\">\n                    <div class=\"c-tab__content\">\n            <img decoding=\"async\" src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/10\/cloud2.png\" alt=\"Cloud priv\u00e9 &#038; BDD client\"\/>\n          <\/div>\n                    <div class=\"c-tab__content\">\n            <img decoding=\"async\" src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/10\/cloud1.png\" alt=\"Cloud priv\u00e9 &#038; BDD h\u00e9berg\u00e9e\"\/>\n          <\/div>\n                    <div class=\"c-tab__content\">\n            <img decoding=\"async\" src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/04\/03-10-e1651858002207.png\" alt=\"Cloud client\"\/>\n          <\/div>\n                  <\/div>\n      <\/div>\n\n      <div class=\"flex__cell u-1\/1 u-1\/2@desktop -col-button\">\n        <img class=\"lazyload c-tab__button-bg\" data-src=\"\/wp-content\/themes\/scal-e\/sources\/images\/backgrounds\/circle-big.png\" alt=\"\"\/>\n        <div class=\"c-tab__box-button\">\n                      <div class=\"c-tab__button \" data-tab=\"tab-1\">\n                            <div class=\"c-tab__button-number\">\n                <div class=\"-number h3\">01<\/div>\n              <\/div>\n              \n              \n              <div class=\"c-tab__button-detail\">\n                <h3 class=\"c-tab__button-title\">Cloud priv\u00e9 &#038; BDD client<\/h3>\n                <div class=\"c-tab__button-desc\">\n                  Les donn\u00e9es unifi\u00e9es sont stock\u00e9es de fa\u00e7on persistante dans une BDD h\u00e9berg\u00e9es chez le client. Seul Scal-e y acc\u00e8de ponctuellement &#038; aucune donn\u00e9e n\u2019est sauvegard\u00e9e chez Scal-e\n                  <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn-arrow c-tab__button-link\"><span>Plus de d\u00e9tails<\/span><div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div><\/a>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"c-tab__button \" data-tab=\"tab-2\">\n                            <div class=\"c-tab__button-number\">\n                <div class=\"-number h3\">02<\/div>\n              <\/div>\n              \n              \n              <div class=\"c-tab__button-detail\">\n                <h3 class=\"c-tab__button-title\">Cloud priv\u00e9 &#038; BDD h\u00e9berg\u00e9e<\/h3>\n                <div class=\"c-tab__button-desc\">\n                  Un cloud service provider partenaire de Scal-e h\u00e9berge la BDD. Seul Scal-e y acc\u00e8de ponctuellement &#038; aucune donn\u00e9e n\u2019est sauvegard\u00e9e chez Scal-e.\n                  <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn-arrow c-tab__button-link\"><span>Plus de d\u00e9tails<\/span><div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div><\/a>\n                <\/div>\n              <\/div>\n            <\/div>\n                      <div class=\"c-tab__button \" data-tab=\"tab-3\">\n                            <div class=\"c-tab__button-number\">\n                <div class=\"-number h3\">03<\/div>\n              <\/div>\n              \n              \n              <div class=\"c-tab__button-detail\">\n                <h3 class=\"c-tab__button-title\">Cloud client<\/h3>\n                <div class=\"c-tab__button-desc\">\n                  La plateforme Scal-e ainsi que la BDD sont h\u00e9berg\u00e9es sur un Cloud priv\u00e9 infog\u00e9r\u00e9 par le client. Option disponible sous conditions : engagement initial > 3ans, co\u00fbt mensuel > 50k\u20ac\n                  <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn-arrow c-tab__button-link\"><span>Plus de d\u00e9tails<\/span><div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div><\/a>\n                <\/div>\n              <\/div>\n            <\/div>\n                  <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-icons-inline c-icons-inline--fullimage -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">CDP Institute Statement<\/div>\n    <h2 class=\"-width-small\">Qu\u2019est-ce qu\u2019une RealCDP\u2122 ? <\/h2>\n    <div class=\"o-heading__subtitle\">Selon David RAAB fondateur du CDP Institute une RealCDP\u2122 doit pouvoir :<\/div>\n  <\/div>\n\n    <div class=\"c-icons-inline--fullimage__list\">\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Int\u00e9grer\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Int\u00e9grer<\/h4>\n    <div class=\"o-list-icon__subtitle\"> des donn\u00e9es de n\u2019importe quelle source,<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Saisir \"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Saisir <\/h4>\n    <div class=\"o-list-icon__subtitle\">l\u2019ensemble des d\u00e9tails de la donn\u00e9e int\u00e9gr\u00e9e,<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Stocker \"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Stocker <\/h4>\n    <div class=\"o-list-icon__subtitle\">les donn\u00e9es int\u00e9gr\u00e9es ind\u00e9finiment (sous r\u00e9serve des contraintes de confidentialit\u00e9),<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Cr\u00e9er\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Cr\u00e9er<\/h4>\n    <div class=\"o-list-icon__subtitle\">des profils unifi\u00e9s des individus identifi\u00e9s,<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Partager \"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Partager <\/h4>\n    <div class=\"o-list-icon__subtitle\">les donn\u00e9es avec n\u2019importe quel syst\u00e8me qui en aurait besoin<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"R\u00e9pondre \"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">R\u00e9pondre <\/h4>\n    <div class=\"o-list-icon__subtitle\">en temps r\u00e9el aux nouvelles donn\u00e9es et aux demandes de profils.<\/div>\n  <\/div>\n<\/div>    <\/div>\n      <\/div>\n  \n    <div class=\"c-icons-inline--fullimage__img\"><img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/avec-sans-CDP-1.png\" alt=\"Qu\u2019est-ce qu\u2019une RealCDP\u2122 ? \"\/><\/div>\n  \n<\/section>\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row \">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image \">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/api-poly_1-4.png\" alt=\"Pourquoi une API polymorphe ?\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Pourquoi une API polymorphe ?<\/h2>\n      <div class=\"c-text-image__text \">\n        <p>Le polymorphisme de l&rsquo;API, permet automatiquement \u00e0 l\u2019API de s\u2019adapter au mod\u00e8le de donn\u00e9es mis en place dans la CDP Scal-e sans n\u00e9cessiter de d\u00e9veloppement.<\/p>\n<ul>\n<li><strong>Holistique :<\/strong> param\u00e9trez (no code) des droits d&rsquo;acc\u00e8s en lecture ou en \u00e9criture aux objets &amp; champs souhait\u00e9s<\/li>\n<li><strong>Temps r\u00e9el :<\/strong> permettez des \u00e9changes simultan\u00e9s et acc\u00e9dez \u00e0 des donn\u00e9es constamment \u00e0 jour, sans d\u00e9calage ni temporisation<\/li>\n<li><strong>Normalis\u00e9e :<\/strong> b\u00e9n\u00e9ficiez de la norme Open API Version 3 pour standardiser vos \u00e9changes, ainsi qu&rsquo;une documentation auto-g\u00e9n\u00e9r\u00e9e<\/li>\n<\/ul>\n\n\n                      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-marketing-platform -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">Agile marketing platform<\/div>\n    <h2>Quelques exemples d&rsquo;utilisation<\/h2>\n    <div class=\"o-heading__subtitle\">du domaine Gestion des Donn\u00e9es<\/div>\n  <\/div>\n  <div class=\"c-marketing-platform__list flex flex--wrap\">\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Collecte multisources<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Collecter des donn\u00e9es \u00e0 partir de n&rsquo;importe quelle source (site web, magasin, base de donn\u00e9es, etc.).<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Collecte multidonn\u00e9es<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Collecter tous les types de donn\u00e9es (marketing, transactionnel, comportemental, etc.).<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Nettoyer<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Normaliser les donn\u00e9es collect\u00e9es pour transformer par exemple tous les num\u00e9ros +33 en 06. <\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Unification<\/span><\/div>\n            <div class=\"o-card__detail match-height\">G\u00e9rer des dossiers clients uniques avec toutes les donn\u00e9es collect\u00e9es et fusionnez vos doublons.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Activation<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Utiliser la connaissance du client pour personnaliser vos communications dans Scal-e ou en alimentant un autre outil de routage.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contactez-nous\/\">            <div class=\"o-card__category\"><span>Visualisation<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Utiliser la connaissance du client pour cr\u00e9er des rapports et des graphiques dans Scal-e ou en alimentant un autre outil de BI.<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n      <\/div>\n<\/section>","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":11489,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-platform-level2.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-865","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gestion des donn\u00e9es - Scal-e<\/title>\n<meta name=\"description\" content=\"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scal-e - Gestion des donn\u00e9es\" \/>\n<meta property=\"og:description\" content=\"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM\" \/>\n<meta property=\"og:url\" content=\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/\" \/>\n<meta property=\"og:site_name\" content=\"Scal-e\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/scalemartech2\/\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-15T08:18:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/cdp-no-code-2-e1652083833597.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1150\" \/>\n\t<meta property=\"og:image:height\" content=\"596\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Scal-e - Gestion des donn\u00e9es\" \/>\n<meta name=\"twitter:description\" content=\"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/cdp-no-code-2-e1652083833597.png\" \/>\n<meta name=\"twitter:site\" content=\"@scale_martech\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/\",\"url\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/\",\"name\":\"Gestion des donn\u00e9es - Scal-e\",\"isPartOf\":{\"@id\":\"https:\/\/scal-e.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png\",\"datePublished\":\"2021-07-05T08:29:39+00:00\",\"dateModified\":\"2023-06-15T08:18:47+00:00\",\"description\":\"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM\",\"breadcrumb\":{\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage\",\"url\":\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png\",\"contentUrl\":\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png\",\"width\":1011,\"height\":491},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/scal-e.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Gestion des donn\u00e9es\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/scal-e.com\/#website\",\"url\":\"https:\/\/scal-e.com\/\",\"name\":\"Scal-e\",\"description\":\"From data to loyalty | CDP &amp; Digital Marketing Hub : Scal-e\",\"publisher\":{\"@id\":\"https:\/\/scal-e.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/scal-e.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/scal-e.com\/#organization\",\"name\":\"Scal-e\",\"url\":\"https:\/\/scal-e.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/scal-e.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/scal-e.com\/wp-content\/uploads\/2021\/12\/logo_scal-e_square_transparent.png\",\"contentUrl\":\"https:\/\/scal-e.com\/wp-content\/uploads\/2021\/12\/logo_scal-e_square_transparent.png\",\"width\":214,\"height\":217,\"caption\":\"Scal-e\"},\"image\":{\"@id\":\"https:\/\/scal-e.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/scalemartech2\/\",\"https:\/\/x.com\/scale_martech\",\"https:\/\/www.instagram.com\/scale_martech\/\",\"https:\/\/www.linkedin.com\/company\/scalemartech\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Gestion des donn\u00e9es - Scal-e","description":"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/","og_locale":"fr_FR","og_type":"article","og_title":"Scal-e - Gestion des donn\u00e9es","og_description":"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM","og_url":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/","og_site_name":"Scal-e","article_publisher":"https:\/\/www.facebook.com\/scalemartech2\/","article_modified_time":"2023-06-15T08:18:47+00:00","og_image":[{"width":1150,"height":596,"url":"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/cdp-no-code-2-e1652083833597.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_title":"Scal-e - Gestion des donn\u00e9es","twitter_description":"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM","twitter_image":"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/cdp-no-code-2-e1652083833597.png","twitter_site":"@scale_martech","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/","url":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/","name":"Gestion des donn\u00e9es - Scal-e","isPartOf":{"@id":"https:\/\/scal-e.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage"},"image":{"@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage"},"thumbnailUrl":"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png","datePublished":"2021-07-05T08:29:39+00:00","dateModified":"2023-06-15T08:18:47+00:00","description":"RCU sur mesure gr\u00e2ce aux modules CDP, ETL (API, connecteurs, flux et via requ\u00eates) ou DQM","breadcrumb":{"@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/scal-e.com\/fr\/gestion-des-donnees\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#primaryimage","url":"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png","contentUrl":"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/03\/Gestion-des-donne\u0301es.png","width":1011,"height":491},{"@type":"BreadcrumbList","@id":"https:\/\/scal-e.com\/fr\/gestion-des-donnees\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/scal-e.com\/fr\/"},{"@type":"ListItem","position":2,"name":"Gestion des donn\u00e9es"}]},{"@type":"WebSite","@id":"https:\/\/scal-e.com\/#website","url":"https:\/\/scal-e.com\/","name":"Scal-e","description":"From data to loyalty | CDP &amp; Digital Marketing Hub : Scal-e","publisher":{"@id":"https:\/\/scal-e.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/scal-e.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/scal-e.com\/#organization","name":"Scal-e","url":"https:\/\/scal-e.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/scal-e.com\/#\/schema\/logo\/image\/","url":"https:\/\/scal-e.com\/wp-content\/uploads\/2021\/12\/logo_scal-e_square_transparent.png","contentUrl":"https:\/\/scal-e.com\/wp-content\/uploads\/2021\/12\/logo_scal-e_square_transparent.png","width":214,"height":217,"caption":"Scal-e"},"image":{"@id":"https:\/\/scal-e.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/scalemartech2\/","https:\/\/x.com\/scale_martech","https:\/\/www.instagram.com\/scale_martech\/","https:\/\/www.linkedin.com\/company\/scalemartech\/"]}]}},"_links":{"self":[{"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/pages\/865","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/comments?post=865"}],"version-history":[{"count":588,"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/pages\/865\/revisions"}],"predecessor-version":[{"id":24898,"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/pages\/865\/revisions\/24898"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/media\/11489"}],"wp:attachment":[{"href":"https:\/\/scal-e.com\/fr\/wp-json\/wp\/v2\/media?parent=865"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}