{"id":1396,"date":"2021-12-08T15:54:52","date_gmt":"2021-12-08T15:54:52","guid":{"rendered":"http:\/\/gpiutbm.cluster023.hosting.ovh.net\/?page_id=1396"},"modified":"2023-05-31T11:39:44","modified_gmt":"2023-05-31T11:39:44","slug":"connaissance-client","status":"publish","type":"page","link":"https:\/\/scal-e.com\/fr\/connaissance-client\/","title":{"rendered":"Connaissance client"},"content":{"rendered":"<section class=\"c-text-image\">\n  <div class=\"c-text-image__row \">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/connaissance-client-1-14-e1652958998613.png\" alt=\"BI self-service\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>BI self-service<\/h2>\n      <div class=\"c-text-image__text \">\n        <p><strong>Le module BI self-service<\/strong> permet de r\u00e9aliser en mode no code des tableaux de bord interactifs sur l&rsquo;ensemble des donn\u00e9es pr\u00e9sentes dans la CDP<\/p>\n<ul>\n<li><strong>Utilisez <\/strong>diff\u00e9rents graphiques, tableaux pour cr\u00e9er vos tableaux de bord<\/li>\n<li><strong>Exploitez<\/strong> les capacit\u00e9s de calcul ou droits d&rsquo;acc\u00e8s pour mettre \u00e0 jour et filtrer les donn\u00e9es<\/li>\n<li><strong>Naviguez<\/strong> entre vos tableaux de bord et la donn\u00e9e gr\u00e2ce \u00e0 l&rsquo;int\u00e9gration avec le module CDP<\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-text-image\">\n  <div class=\"c-text-image__row --reverse\">\n    <div class=\"c-text-image__col -image\">\n      <div class=\"c-text-image__image -image-overlap\">\n        <img class=\"lazyload\" data-src=\"https:\/\/scal-e.com\/wp-content\/uploads\/2022\/05\/clienteling-1.png\" alt=\"Clienteling\"\/>\n      <\/div>\n    <\/div>\n    <div class=\"c-text-image__col -text\">\n      <h2>Clienteling<\/h2>\n      <div class=\"c-text-image__text \">\n        <div class=\"ewa-rteLine\"><strong>Le module clienteling<\/strong> permet en mode no code de construire des vues client 360\u00b0 personnalis\u00e9es en fonction de vos besoins.<\/div>\n<ul>\n<li><strong>Augmentez la performance<\/strong> de vos \u00e9quipes en leur donnant acc\u00e8s aux informations clients<\/li>\n<li><strong>Ajoutez, modifiez ou supprimez<\/strong>\u00a0des informations sur vos clients<\/li>\n<li><strong>Assurez la satisfaction client<\/strong> avec un suivi au cas par cas<\/li>\n<\/ul>\n\n\n                        <div class=\"c-text-image__btn\">\n        <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\" class=\"o-btn\">En savoir plus<\/a>\n        <\/div>\n              <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<section class=\"c-icons-inline c-icons-inline--fullimage -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">Connaissance client<\/div>\n    <h2 class=\"-width-small\">Planifiez vos strat\u00e9gies marketing<\/h2>\n    <div class=\"o-heading__subtitle\">Suivez les tendances pour affiner vos strat\u00e9gies marketing.<\/div>\n  <\/div>\n\n    <div class=\"c-icons-inline--fullimage__list\">\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Visualisez\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Visualisez<\/h4>\n    <div class=\"o-list-icon__subtitle\">Regroupez les donn\u00e9es de vos clients dans des tableaux de bord et des vues client 360\u00b0<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Analysez\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Analysez<\/h4>\n    <div class=\"o-list-icon__subtitle\">Mesurez l&rsquo;impact de vos dispositifs marketing en fonction des tendances du march\u00e9<\/div>\n  <\/div>\n<\/div>    <\/div>\n        <div class=\"c-icons-inline--fullimage__col\">\n      <div class=\"o-list-icon\">\n  <div class=\"o-list-icon__icon\"><img class=\"lazyload\" data-src=\"\" alt=\"Pilotez\"\/><\/div>\n  <div class=\"o-list-icon__text\">\n    <h4 class=\"o-list-icon__title\">Pilotez<\/h4>\n    <div class=\"o-list-icon__subtitle\">Am\u00e9liorez votre prise de d\u00e9cision dans la gestion de vos budgets marketing en suivant le ROI<\/div>\n  <\/div>\n<\/div>    <\/div>\n      <\/div>\n  \n  \n<\/section>\n\n<section class=\"c-marketing-platform -have-bg\">\n  <div class=\"o-heading u-text-center\">\n    <div class=\"o-heading__spacial u-color-light-purple\">Agile marketing platform<\/div>\n    <h2>Quelques exemples d&rsquo;utilisation<\/h2>\n    <div class=\"o-heading__subtitle\">du domaine Customer Intelligence<\/div>\n  <\/div>\n  <div class=\"c-marketing-platform__list flex flex--wrap\">\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Fid\u00e9lisation<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Attribuer des points ou des avantages exceptionnels apr\u00e8s une mauvaise exp\u00e9rience client<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Performances locales<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Envoyer des rapports mensuels par email \u00e0 vos diff\u00e9rentes entit\u00e9s ou boutiques <\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Adaptabilit\u00e9<\/span><\/div>\n            <div class=\"o-card__detail match-height\">R\u00e9aliser des Dashboard \u00e0 main lev\u00e9 sur n&rsquo;importe quelle donn\u00e9e pr\u00e9sente dans la plateforme<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Global &#8211; Local<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Visualiser les KPI de chaque boutique \/ entit\u00e9 au global et dans le d\u00e9tail<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>Vendeur Connect\u00e9<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Offrir de la connaissance client en boutique avec une vue client sp\u00e9cifique<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n          <div class=\"flex__cell u-1\/1 u-1\/2@mobile u-1\/3@tablet c-marketing-platform__col\">\n        <div class=\"o-card o-card--marketing\">\n          <a href=\"http:\/\/scal-e.com\/fr\/contact-us\/\">            <div class=\"o-card__category\"><span>SAV<\/span><\/div>\n            <div class=\"o-card__detail match-height\">Pr\u00e9senter l&rsquo;historique de la relation et de la connaissance client \u00e0 votre SAV pour optimiser la relation<\/div>\n                          <div class=\"o-btn-arrow o-card__btn\">\n                <span>Nous contacter<\/span>\n                <div class=\"o-btn-arrow__arrow\"><i class=\"o-icon o-icon--arrow\"><\/i><\/div>\n              <\/div>\n                      <\/a>        <\/div>\n      <\/div>\n      <\/div>\n<\/section>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":11573,"parent":0,"menu_order":6,"comment_status":"closed","ping_status":"closed","template":"page-platform-level2.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1396","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Connaissance client - Scal-e<\/title>\n<meta name=\"description\" content=\"Transformez les donn\u00e9es en informations commerciales exploitables dans un tableau de bord\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/scal-e.com\/fr\/connaissance-client\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" 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